3 Types of interviews in Research

2 years ago

 Interviews are data collection instruments involving a face-to-face interaction in which oral questions are posed by an interviewer to draw…

Psychoanalytic Theory on Career Choice – 5 Factors

2 years ago

 The psychoanalytic theory views career choice in terms of the individual and how he/she operates in isolation in the choice…

The Concept Business market

2 years ago

 The business market consists of organizations that buy goods and services to produce other goods and services, to resell to…

The Factors affecting Business Marketing Demand

2 years ago

 The factors affecting the market for business products are: (i) the number of potential business users; (i ) their purchasing…

4 CHARACTERISTICS OF BUSINESS MARKET DEMAND

2 years ago

Four demand characteristics differentiate the business market from the consumer market: (i) Demand is derived, (i ) demand tends to…

NATURE AND SCOPE OF THE BUSINESS MARKET

2 years ago

 The business market consists of all business users, organizations that buy goods and services for one of the following purposes:…

Forming Good Customer Relationship

2 years ago

There are mainly three retention building approaches to form good customer relationships, which we are looking at in this article.1.…

Customer Relationship Management (CRM)

2 years ago

Customers are becoming harder to please. They are smarter, more price conscious, more demanding, less forgiving and they are approached…

Factors influencing consumers Behaviour

2 years ago

 The buying behavior of ultimate consumers can be examined using a five- part model: the buying-decision process, information, social and…

Situational Influences on Customer’s Behaviour

2 years ago

 Often the situations in which we find ourselves play a large part in determining how we behave. Students, for example,…