Following the departure of Her Majesty Queen Elizabeth II of the United Kingdom on Thursday 8 September 2022, all the…
Conflict is endemic in organisational life because of the complications of diversity, culture, ideology, individual and group differences
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Sports marketing is the use of marketing principles for or within sports related environments. It is a subdivision of marketing…
In agrarian societies hard work by individuals was the key to success. But in industrial societies individuals gain success through…
Organisation is built around the structure, technological inputs, the processes and the people. In a sense the structure of the…
Since work is important component of life and living, people tend to develop different attitudes towards different work aspects. ,…
In this article, you will learn that marketing of services face a special marketing challenge because of the nature of service…
Strategic marketing planning is a five-step process that assesses current performance; establishes specific marketing objectives; determines positioning and differential advantage;…